It ia never a good time to scrimp on your marketing plan. Your job is to make your home a standout among a larger than normal inventory of homes for sale by anxious homeowners. Start by cleaning house. If you can't or don't want to do the job, hire service workers to give your home a thorough cleaning and to remove clutter. Hire professional house cleaners, carpet and rug cleaners, fence repairers, handy men or women, window washers, and organizers. Don't forget the garage, attic, and basement. Replace stained carpets, drapes, throws, quilts, and comforters.
Improve but don't overdo it. Home improvements completed before a sale should only include changes that give your home a more contemporary feel. For example, consider:

* installing new major kitchen appliances, but only to replace outdated, inefficient models
* painting your home in neutral colors
* getting new floor and window coverings
* replacing or repairing a leaky roof.

Avoid kitchen and bath remodeling jobs, or major renovations and additions. Giving the buyer a cash incentive for later improvements is often more attractive to buyers in a down market than making improvements that may not fit a buyer's lifestyle. The bottom line: Try to strike a balance between the needs of cash-tight buyers who want the home to be move-in ready, and those who will have money to make their own improvements.
Improve your home’s your curb appeal. Curb appeal is the first impression your home conveys to prospective buyers. It should arouse in home shoppers an emotional desire to own the home and entice them to cross the threshold.
In a buyer's market, simple cosmetic makeovers don’t cut it. Instead, invest in minor home improvements or an exterior staging job to increase the curb appeal. In addition, remove clutter, tidy up the grounds, wash the windows, repair fences, fix driveway cracks, hire a landscaper, and consider painting the exterior of your home. Make it sparkle like a model home.